Job Description

The Category Manager is a highly motivated and analytically minded individual who plays a strategic role in growing the Coverstore business. Overseeing the full product development and sales lifecycle of the assigned category, this individual will collaborate cross-functionality to achieve sales targets, maintain profitability and ensure timely and successful product launches. As the category expert, the Category Manager will blend data insights with a deep understanding of the Coverstore customer to develop a clear, innovative, long-term growth plan for the business. Responsibilities Below is a list of the primary job duties and responsibilities for the Coverstore Category Manager. The responsibilities below are meant as a guide for core job functions but are by no means exhaustive. Product Assortment & Strategic Planning Develop and execute overall strategic plans for your category that aligns with the Coverstore and DC International ecommerce strategy and financial goals Create assortment strategy to achieve sales growth targets for assigned category Maintain and update assortment plan for category Coordinate with Product Development and factory partners to source materials, develop patterns, approve costing and ensure timely production of products Propose new products and strategies to company leadership and establish medium and long-term product development roadmap Identify ways to improve products by integrating consumer feedback Maintain up-to-date expertise in the ecommerce industry and apply this to the development, execution, and improvement of action plans Product Launch Coordination Initiate and facilitate communication with all other departments including Marketing, IT, Graphic Design, Operations, and the factory to execute planned vision to achieve product launch milestones Audit content and site merchandising to ensure accuracy and increase conversion rates Collaborate with Marketing to develop promotional strategies Sales Analysis Responsible for sales, margin and ensuring profitable growth of the category Forecast, monitor and partner with Operations team to maintain inventory stock levels and maximize sales and profit Identify and respond to opportunities, risks and market trends based on detailed analysis of historical data and competitive analysis Partner with internal teams to identify and execute tactics to drive sales through promotional strategies, marketing campaigns, site merchandising improvements, etc.

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